Ad Revenue Conference 2011
Ad Revenue Report 2011

The Ad Revenue Report

The Ad Revenue Report is a comprehensive guide created to help publishers better navigate the complex online advertising ecosystem.

About the Conference

The Ad Revenue Conference is an annual, invitation-only, event focused on helping online publishers develop strategies to improve their ad revenue through both direct and indirect sales channels. It has sold out for the past three years.

Hosted by online marketing strategist and Upstream Group Founder and CEO, Doug Weaver, Ad Revenue 4: Controlling Your Brand’s Future will bring together over 400 of the advertising industry’s cutting edge innovators to discuss the future of advertising for premium publishers.

Join 400 digital marketing thought leaders as we discuss the latest advancements for publisher revenue generation, and the challenges and opportunities around controlling the future of your brand.
10.13.11 NYC
The Times Center
Presented by PubMatic
 

Presentations, Panels, & Discussions

• Right Brain, Left Brain: A Balanced Look at Publisher Control

• Steering the Evolution of Media Selling

• U.S. and European Trends & Expectations for Real-Time Bidding (The IDC Analyst Report)

• Aligning Your Mobile & Online Audiences

• Ad Operations at the Center of Future Revenue Generation

• What Big Data Means for Premium Publishers

• Brand Value vs. Audience Targeting

• The Agency / Publisher Relationship

• The Future of RTB & Private Marketplaces for Publishers

• Controlling Your Brand's Future